More Information on Swiftpage can be found here.

Swiftpage, the number one integrated email marketing solution for ACT! by Sage, introduces a marketing automation platform to its already robust service – giving you the tools to automatically reach out to your ACT! Contacts, Groups, Look Ups and Companies.

Swiftpage Service Highlights include:

On Demand Marketing

World -Class Email Marketing - Integrated into your ACT! environment gives you the ability to Create, Send and Track Email Marketing blasts.
Survey Tool - Gather valuable data from prospective or current customers and automatically build new or update your existing ACT! contacts.

Sales Force Automation -
Swiftpage Call List – A ranked list of your most interested contacts based on the way the interacted with your email marketing blast.
Send As - Allow one user to send on behalf of your entire sales team
Snapshot tab - Gather valuable contact profile information from the web with a single click and more.

Marketing Automation -

Swiftpage Drip Marketing – Swiftpage Drip Marketing blends simple functionality, like the ability to automatically send a sequence of marketing messages to a contact that fills out a form on your website, with intelligent technology that will send different messages to contacts based on their previous actions. For example, send a postcard to those that did not open the previous email – automatically!

SCORE is sponsoring this free event.

Relationships are the key to long-term business success. As you connect with prospects and customers through networking, marketing and sales, are you establishing long-term relationships that build relationships and drive your clients to repeat sales and referrals? E-mail marketing is one of the most cost effective ways to build these relationships. It has become a pervasive building tool for companies large and small, across all industries.

In this workshop, we will explore:
1) Who you can effectively reach via E-mail
2) Why and how you should develop an E-mail marketing mailing list.
3) How NOT to use E-mail marketing (AKA: how NOT to become known as a Spammer and lose E-mail as a tool to reach your clients- or worse to get fined by the government)
4) E-Mail Programs that will help you to both maintain an E-mail list & keep your sanity- Specifically: Constant Contact, SwiftPage and MailChimp
5) How to create great E-mail content so your list that actually reads your E-mails